for service businesses running Meta ads

70% more appointments. Same ad spend. Nobody dials.

Your leads book themselves the second they hit submit — before anyone on your team picks up a phone.

ProSetters puts a real calendar at the end of your ads and on your website — in your brand, on the same screen. Green Forever Arizona went from 5.9 to 10 appointments a day on the same spend, and their office stopped chasing.

Built on live campaigns, then configured to your calendar, your offer and your crew. Not a link pasted into a form.

Book a 15-minute demo Try the live demo

A system that gets you appointments without working the leads. Same ads. Same budget. No setter, no callback, no chase.

Measured at Green Forever Arizona: 5.9 to 10.0 appointments a day, identical ad spend. The full numbers are below.

Speed to lead is the whole game.

You don't need more leads. You don't need more money on your paid channels. You need the end of the funnel to close the appointment — right there, on the spot.

Someone who fills out a form for more info or an estimate is hot. Every minute after that, a little less. The research has said it for fifteen years — reach them in the first five minutes and you book at a multiple of what you book at thirty. We didn't need the research. We've watched it happen every day.

A Facebook form ends on a thank-you screen. A website form ends on "we'll be in touch." Neither one has a second funnel — the part that catches a person at peak interest and gives them a reason to commit to a time right now. The form's job ends exactly where the appointment should begin. Then it's a phone-tag race, and you're not the only one running it.

We've run appointment programs for service businesses for years. Thousands of leads, dozens of markets, every kind of setter. The pattern never changes: leads come in hot and go cold in an afternoon, no matter how good the people chasing them are. It isn't a staffing problem. It's structural. Nobody built the second funnel.

So we did. An offer at the moment of decision. One qualifying question. A real calendar with real inventory. Booked, tagged to the ad that paid for them, pushed to your CRM — before they've put the phone down. This system fixes it.

Hot leads, lost seconds after the funnel ends. Not anymore.

How it works todayFacebook form · website form
  1. Lead submitsHot. Right now.
  2. "Thanks, we'll be in touch"The page ends.
  3. Waits for a callbackWhoever calls first wins.

The funnel ends here, and it's usually not you who calls first.

With the second funnelProSetters
  1. Lead submitsSame ad. Same form.
  2. Offer + one questionAt the moment of decision.
  3. Live calendarReal inventory.
  4. BookedOn your calendar, tagged to the ad.

The funnel keeps going until there's an appointment on your calendar.

Six household names. Six booking screens, six different products.

Same engine, six brands, six completely different screens — their offer, their words, their qualifying question, their calendar.

Free in-home measure.

Countertops · Cabinets · Flooring
$50gift card
Keep your measure appointment, get a $50 Home Depot gift card.Emailed after the visit. No purchase required.12 left this month
Choose a day
Arrival window
The Home DepotKitchen & bath · In-home measure
Same-day service

Pick your window. We show up in it.

3 trucks in your area right now
$89$0 dispatch feewhen you book your window online
Arrival window
Roto-RooterPlumbing · Same-day service

Your design consultation.

A consultant measures every opening and prices it on the spot.
$300 off per window when you reserve your consultation online · through Sept 30
September Next two weeks
SMTWTFS
Renewal by AndersenWindows · In-home consultation
1 · Property2 · Time3 · Confirm

Free inspection. Same week.

HouseCondoBusiness
TerminixPest control · Free inspection
OD
Independent Doctor of Optometry 4.9 · Most insurance accepted

See an optometrist this week.

Exam takes about 30 minutes. Free frame fitting included.
LensCraftersOptical · Eye exam
DogCat

A checkup your dog will actually enjoy.

First exam free for new patients — book online to claim it.
Banfield Pet HospitalVeterinary · Wellness exam

Try it. Book yourself.

This is the booking screen your leads see. Pick a time and watch what fires — then watch what the callback path is still doing.

Your offer, at the moment of decisionGreen Forever puts $100 on the table exactly when she's choosing a time. It's the single biggest lever here.
Real inventory, not a request formLive slots with per-day caps your office controls. "1 left" is true, and nothing sells that your crew can't cover.
What your crew needs, capturedAddress, job details and who'll be home — before the slot is held, not after you've driven out.
Lands where you actually workYour CRM, your calendar, or a Google Sheet — tagged to the campaign that paid for her.
Live demo

Book your free visit. Get $100.

A $100 Amazon card after the visit. No purchase required. 3 of 30 left this month.

Day
Time
ProSettersOur own screen · try it, nothing is sent

You just watched the short version. Here's the whole afternoon.

A homeowner fills out your form at 2:14 on a Tuesday. The next four hours, both ways.

Callback, the way it works today

2:14 PMForm submitted. She reads "Thanks, we'll be in touch."
2:15 PMShe opens two more ads and fills out both.
2:31 PMA competitor calls. She answers.
3:40 PMYour office works through the morning's callbacks and reaches hers.
4:02 PMFirst attempt. No answer. Voicemail.
5:18 PMSecond attempt. No answer.
6:26 PMFollow-up text. Read, never answered.
4h 12m
Three attempts, no appointment — and you paid for the lead either way.

The same lead, with ProSetters

2:14 PMForm submitted. Your calendar opens on the same screen, in your brand.
2:14 PMYour offer appears — a reason to pick a time now rather than think about it.
2:15 PMShe confirms everyone with a say will be home.
2:15 PMShe takes Thursday, 2:00 PM. Address and job details captured.
2:15 PMIt lands in your CRM, tagged to the campaign that paid for her.
2:15 PMConfirmation sent, and she's pulled out of the follow-up queue.
2:16 PMShe closes the other two ads. She's already booked.
71 seconds
Nobody dialled anyone. Your office opened Thursday already full.

You already paid for a thousand leads. Where did they go?

Green Forever Arizona's funnel, before and after. Same ads, same spend, same offer.

Before

Jul 13 – Aug 9
1,000
Leads you paid for
68% never answer the callback
320
Actually reached
Booked whoever called first
219
Appointments
$377per appointment · 5.9 a day

After

Aug 10 – 13
1,000
Leads you paid for
Every one sees a calendar, instantly
612
Open the booking screen
Offer and qualifying gate
364
Appointments
$271per appointment · 10.0 a day

Green Forever's measured booking rates — 21.9% before, 36.4% after — scaled to a thousand leads so the two sides compare. Ad spend was identical across both windows. The $271 includes the $100 incentive offered at the booking moment; software-only it was $226. The middle figures illustrate where the drop-off happens.

"Doesn't Facebook do this for free now?"

It does. Since June you can paste a scheduling link into your form and a calendar appears; by November every advertiser will have it. Use it — and know what you're getting. It looks like Facebook, not like you.

Capability
A pasted calendar link
ProSetters
Looks like your business
Generic scheduler, no customization
Designed and built per client
Where it runs
Facebook mobile app only
Facebook, Instagram, TikTok, your site
An offer when they choose a time
None
Yours, with honest scarcity
Qualifying before the slot is held
None
60% close rate vs 20%
Address and job details
Not captured
Captured before the visit
Where bookings land
One CRM
Any CRM, calendar or Google Sheet
Cost per appointment
Not reported in Ads Manager
By source and campaign
Multi-location routing
None
Right city, right callback number

Two businesses running it right now.

Live since Aug 10

Green Forever Arizona

Artificial turf in Phoenix. Every lead source — Meta forms, the website, their yard visualizer — now ends on a booking screen instead of a thank-you message. The office stopped chasing and started managing a calendar that fills itself.

+70%appointments per day
-28%cost per appointment
62bookings in 14 days
$28,443First job sold from a self-booking — she booked on Thursday and signed on Friday.
Green Forever Arizona's live booking page: a $100 offer, cards remaining, a day picker and time slots

The live page. The demo above is a copy of this.

Live Sept 14

Big Bully Turf

Ten markets across five states. One brand, ten calendars, ten phone numbers. A homeowner in San Antonio has to land on San Antonio’s calendar and be called back from a San Antonio number, or the lead credit goes to the wrong branch. The first screen asks one question — where’s your yard? — and everything after it is that city’s.

10markets routing correctly
~15minutes to add the next

Too early for outcome data. We’ll publish it when we have it, not before.

Big Bully Turf's live booking page, step one: choose your market
Big Bully Turf's live booking page for Phoenix: pick a day and time

The live page. Pick a city, land on its calendar.

A plumber under a sink, smiling at his phone

"Four years strong with you and your team. I'm closing more deals than I have ever. We're on pace to do $1.9M for May."

BCBilly Calhoun
Lead Autopilot client · appointment programs

Two more slots are open here. Christa at Green Forever and Justin at Big Bully haven't given us a quote for this product yet, so there isn't one — we don't write them ourselves.

Less than one appointment a month.

A setter who calls your leads runs $2,000–$8,000 a month, or $30–$150 for every appointment they manage to book. This replaces the part of that job a person shouldn't be doing.

SingleOne location, one calendar
Branded booking pageMeta forms and your websiteOffer and qualifying gateAny CRM or Google SheetOffice scheduling portal75 appointments a month
$497/mo
+ $1,500 build
MultiSeveral markets or crewsMost operators
Everything in SingleUp to 10 marketsZIP routingPer-market callback numbersInstagram and TikTokCost per appointment by source300 appointments a month
$997/mo
+ $2,500 build
FranchiseMany locations, or you resell it
Everything in MultiUnlimited locationsYour own messaging registrationWhite-labelCustom destinations
Custom
Build quoted per rollout

The build fee is real work: your page is designed around your offer and your market, wired to your calendars, and tested before a single ad points at it. Incentives — like the $100 card Green Forever runs — are funded by you and sized with you. They're part of why the number moved, and we'd rather say so than let you find out later.

Live in a week. Your part is about an hour.

Day 1

One call, 45 minutes

What you sell, what an appointment is worth, what your crew needs before they drive out, and what your office can handle in a day.

You: show up and talk about your business.

Day 2–3

We measure your baseline

Your last 30 days — leads, appointments, and what each appointment costs you today. We agree that number in writing before anything goes live.

You: read-only access to your ad account and CRM.

Day 3–5

We build it

Your booking page, your offer, your qualifying question, your inventory and your routing — connected to wherever your team works leads.

You: nothing. We'll send a link.

Day 5

You approve it

You book a test appointment on your own phone and watch it land in your CRM. Nothing points at it until you've done that.

You: fifteen minutes and an opinion.

Day 6–7

It goes live

We point your existing forms at it. No campaign is rebuilt, no budget touched, nothing paused.

You: tell your office the calendar is about to start filling.

Day 30

We show you the same math

Cost per appointment before and after, by source, on your numbers. No spin, and no contract holding you if you don't like what it says.

You: decide whether to keep going.

Live in five business days, booking in under sixty seconds — or you don't pay for the build.

We won't promise a number that depends on your prices, your offer and your crew. We'll promise the part we control, and instrument it so you can check us: every lead who opts in gets a live booking screen in under a minute, and your system is live within five business days of kickoff. Miss either and the build fee comes back.

Measured from our own logs — form submit to booking screen, timestamped per lead, visible to you. Requires ad account and calendar access on day one. A results-based guarantee on appointment volume is available on qualifying accounts once your 30-day baseline is agreed in writing.

Questions we get every time.

Do I have to change my ads?

No. Same campaigns, creative, targeting and budget. We change the last screen — the one after they've already submitted. Nothing gets paused to install it.

Does this replace my setters?

It replaces the part of their day spent dialling people who aren't answering. Leads who'd happily book themselves stop consuming staff time, so your setters spend their hours on the ones who need a conversation. Most offices redeploy people rather than lose them.

What if I don't use GoHighLevel?

Fine. We push to your CRM, your calendar, a webhook, or a plain Google Sheet. We built against GoHighLevel first because that's where our clients were — not being locked to one CRM is a large part of why this exists.

Won't people book junk appointments?

That's the real risk, and it's why the qualifying gate sits before the slot is held rather than after. Green Forever asks everyone with a say in the yard to be there — framed as a benefit — and closes 60% of those visits against 20% otherwise. You choose the gate, and you cap how many land per day.

What do you need from me?

Read access to your ad account and CRM, your real availability, and one 45-minute call. That's the honest list. The build is ours.

Is the $100 card required?

No, but be honest about what it does. Green Forever's measured lift includes a $100 gift card offered at the booking moment, and we won't pretend otherwise — an offer there is the single biggest lever we have. It doesn't have to be cash: a free add-on, a priority slot or a locked-in price all work. You fund it; we size it against what an appointment is worth to you.

How do I know the appointments came from you?

Every booking is stamped with its source and campaign the moment it's created, not reconstructed afterwards. That's what makes the before-and-after honest, and it's what the guarantee is measured from. If we can't attribute it, we don't count it.

What happens to leads who don't book?

They stay in your normal follow-up exactly as they do today — your team still gets them. The difference is that the ones who do book get pulled out of the chase automatically, so nobody gets called about an appointment they already made.

What if it doesn't work for my industry?

The pattern holds anywhere the appointment is the sale — an estimate, a consult, a fitting, an evaluation — and the lead is shopping several companies at once. If the appointment is an afterthought in your business, say so on the call and we'll tell you it isn't a fit.

How long until I see it working?

Bookings start the day it goes live. An honest read on cost per appointment takes about thirty days, which is why we agree your baseline in writing before we start.

Give them an easier way to say yes.

Fifteen minutes. We'll look at your last thirty days, tell you what an appointment is costing you right now, and you can decide from there.

Book a 15-minute demo

(949) 401-7533 · info@leadautopilot.com